Nike and Jordan Brand, in celebration of the Mexican 'Day of the Dead' Holiday, Día de Los Muertos, unveils a family inspired, two-sneaker release. The Collection gives a fresh take on the Air Jordan 1 Mid SE with a never before seen remix of the classic mid-top. The design is guided by Día de Muertos’s traditional ofrendas, or altars, replicating the colors, patterns, and crafted details of the delicate, handmade artwork and flowers typically seen at an altar. As a tradition that serves as a celebration of heritage, details in the pack connect back to the notion of familia.

As a result, the sneaker's upper recalls marigolds. The traditional Mexican flower serves as the connecting thread throughout the vibrant collection with contrast orange stitching throughout the fuchsia overlays. Cracked leather emerges on the swoosh and collar, while the usual Air in the heel of the midsole provides cushioning. Other highlights include black waxed laces and a white midsole. The lateral forefoot of each shoe sports 'Para Mi' and 'Familia' to complete the thematic look on this grade school design.

Release Info: Registration for the Air Jordan 1 Mid SE 'Familia' has now concluded.

Rules: One (1) entry per person online + One (1) additional entry per person in-store at Sneakerbox Metrotown + One (1) additional entry on social.

Additional: Open to residents of Canada and may be subject to capacity.

Sizing: Gradeschool Sizing 4Y - 7Y / Men's Sizing 8 - 13 US

Price: $120 / $165 CAD


Air Jordan 1 Mid SE 'Day of the Dead'

Air Jordan 1 Mid SE 'Day of the Dead'